Posts

Statement of intent first draft feedback & LR

Statement of intent first draft feedback Mark: 6   Grade: C Comments for AQA:   This is a clear statement of intent that offers a strong concept that matches the music video / music magazine brief. It largely targets the specified audience appropriately and offers some really interesting ideas around representation and identity. Media language elements are considered although perhaps lacking specific details in places. Certain techniques or shots are mentioned without explaining the ‘how’ or ‘why’ needed in top-level statements.  Representation is very strong aside from a slight misunderstanding around dominant/challenging stereotypes. Application of theory and discussion of stereotypes and identity is impressive and uses the theoretical framework to a high level. Audience is addressed impressively with audience pleasures a particular strength although perhaps needs to show more focus on the brief for the top levels. Digital convergence is a real strength although industr...

statement of intent first draft planning

The music video I chose to recreate is the song "Feathers" by Sabrina Carpenter. I will be creating a three minute music video featuring her song, and  aims to help appeal to a mainstream audience that watches pop genre songs.  Sabrina has record labels of Island Records and Hollywood Records. This song promotes the release of the album "Emails I can't send". In addition, this music video sponsors the footwear Nike. The original name that I have created for the artist is "i5hm44t". My original music magazine name is "Sequined".  I will be meeting the brief by filming at two different locations, using a variety of camerawork (including ) and mise en scene components to establish to present the characters in an enthusiastic manner, and to  make my music video appealing to my target audience . Some editing techniques that I will be including are montages, jump cuts, cut on action, slow motion, and will include variety of framing shots such as cl...

Preliminary exercise learner response

Preliminary exercise learner response 1) Type up your teacher's feedback  in full  plus a summary of the comments you received from other students in the class. Teacher's feedback: Only 25 seconds but lots to credit – there is a great concept here and the potential for a brilliant production. I love the old video effect and the narrative is established at the beginning too. Great to see the graphic at the start – title, artist. Should it be artist rather than directed by? Or are you going for a Taylor Swift style self-directed production? Phone shots – can work in this concept but perhaps worth playing with in post-production to fill the screen? Are you planning another scene / location / performance element for the full video? Student feedback: WWW: lots of the shots look nice good pace editing variety of different scenes/shots like the title of the video love the memories shown in the video nice and wholesome sound matched the mix of videos retro/VHS effect nicely used shots...

Preliminary exercise: Research and planning

Preliminary exercise: Research and planning 1) State the song you have chosen for your preliminary exercise. Song: Feathers 2) Choose at least three music videos similar to your concept and watch a clip or more from each. Make bullet-point notes on everything you watch, commenting on camerawork, editing and mise-en-scene. All music videos link to the theme to women empowerment Music video 1: Don't call me up rejects the boy coming back into her life- similar concept of my music video only uses 5 locations, switches back and fourth to same location includes many girls with the artist singing- will be used in my music video medium shots bright clothing and lighting medium close up shots back and fourth shows the boy trying to contact her back Music video 2: Nonsense quick montage at the beginning to show atmosphere of the party, of her getting ready girls hanging out dark atmosphere mostly medium close ups camera panning towards the artist Music video 3: Ciao Adios establishing shot...

Ignite presentation LR

Ignite presentation learner response 1) Type up your feedback  in full  including the ratings out of five for each of the categories.  Research= 5 Music video/magazine concept= 4 Language: terminology and theory= 4 Representations= 4 Audience and Industry= 3 Delivery= 3 Total out of 30 = 23 Comments: Creative artist name! Slow start but second slide is an excellent introduction- clear and covers chosen artist and name of the original artist. Clear research into chosen artist Excellent focus on brief- magazine, industry- but presentation involves quite a lot of reading from slides Key concepts addressed well in video ideas- the first part covering the narrative/ feed of video is strong Audience addressed across two slides Neale- genre theory applied well Mulvey application is great- deliberately subverting gender stereotypes in media Sponsorship addresses with Nike along with elements of digital convergence (YouTube, social media) Excellent research and planning, delivery ...

Summer project

Summer project tasks 1) Research: music videos You need to write a  150-word close-textual analysis  of  SIX  music videos that will inform your production work. The music videos you analyse are up to you but focus on a different aspect of media lang uage for each one (see guidance below).   Music videos Music Video 1: Narrative How is narrative used in the music video and what impact does this have on the audience? Can you apply any narrative theories to the story in the music video? The music video I chose for narrative is you belong with me by taylor swift. The lyrics of the song, which is about a girl falling in love with her male best friend who is seeing someone else. This is a story of youthful (teenage) love, and the setting of the song is high school. The narrative starts as the girl (Taylor) sees her male friend arguing on the phone with his girlfriend. The male and taylor communicate with writing on their sketchpads and holding it to each other. ...

Radio: Final index

Radio: Final index 1)   Radio: Introduction to Radio 2)  Radio: BBC Radio 1 Newsbeat 3)  Radio: War of the Worlds