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Showing posts from April, 2024

Music Video introduction

Music Video introduction blog task This week's work requires  Media  Factsheet #69: Music Video . You'll need to log in to Google using your Greenford Google account to access this.  Read the factsheet and answer the following 10 questions: 1) What is the purpose of a music video? The purpose of a music video is to sell products, the most obvious of which is the song featured in the video. 2) How has the digital age changed the production and distribution of music videos? Prior to the digital age, allowing the audience full access to the product in the marketing was not too problematic. However, the development of new media technologies meant that music videos, and the songs along with them, were more widely available at any time. Videos could be uploaded to video hosting sites like YouTube and viewed using portable media devices such as mobile phones and iTouch devices, allowing audiences to see the video and hear the song whenever and wherever they liked. 3) Which three...

TV index: Capital & Deutschland 83

TV index:  Capital  &  Deutschland 83 Your TV index should include the following: 1)  Introduction to TV Drama 2)  Capital: CSP case study and analysis 3)  Capital: Marxism and Hegemony 4)  Deutschland 83: CSP case study and analysis 5)  Postmodernism and Deutschland 83 6)  TV: Industry contexts

Postmodernism & Deutschland 83

Postmodernism & Deutschland 83 Media Magazine -  A Postmodern Reimagining of the Past Media Magazine 73 has a feature exploring Deutschland 83 as a postmodern media product. Read ‘Deutschland 83 - A Postmodern Reimagining of the Past’ in MM73  (p18). You'll  find our Media Magazine archive here  - remember you'll need your Greenford Google login to access. Answer the following questions: 1) What were the classic media representations of the Cold War? Representations of Cold War-era Germany often fit a stereotypical binary ‘good vs evil’ The Cold War – the state of tension and hostility between the Soviet bloc countries and the West from 1945 to 1990 – has inspired a series of film and media texts within the spy genre. These texts often present the East and West as  binary opposites through codes and conventions. These texts traditionally offer a pro-West ‘them versus us/ good versus evil’ ideological viewpoint through their narratives and how chara...

Television industry contexts

Television industry contexts Independent: British viewers can't get enough of foreign-language dramas Read this  Independent feature on foreign-language dramas . If the website is blocked or forcing you to register  you can access the text of the article here . It features an in-depth interview with Walter Iuzzolino who curates Channel 4's Walter Presents programming. Answer the questions below: 1) What does the article suggest regarding the traditional audience for foreign-language subtitled media? The article suggests  that 15 years ago foreign-language drams were pretentious, dull and, possibly, a little odd. In today's time,  foreign-language dramas aren't even on-trend, they're fully mainstream. 2) What does Walter Iuzzolino suggest is the key appeal of his 'Walter Presents' shows? Walter Presents has evolved to  the new streaming service dedicated to foreign language TV, a partnership between Channel 4 and Global Sales Network.  Walter ...